Good Game Glam: Pride Inspired Makeup with e.l.f. Cosmetics

Good Game Glam: Pride Inspired Makeup with e.l.f. Cosmetics

Originally posted July 14, 2023

Hello Paidians, and welcome to the July recap of our Good Game Glam with e.l.f Cosmetics!

Every first monday of each month, e.l.f. Cosmetics’ Twitch channel (elfYou) features a stream from e.l.f. Cosmetics’ Global Makeup Artist Anna Bynum and myself, Stephanie Peloza, Paidia Gaming’s Head Narrative Designer! Together, we host giveaways and create looks inspired by gaming icons and legends.

This month, we wanted to carry forward some Pride celebrations with our communities! Pride isn’t just one month for us at Paidia or e.l.f. Cosmetics, it’s year round and built into every initiative we take on. Anna’s look is inspired by the Progress Pride flag, and mine was inspired by the Transgender Pride flag!

Images of Progress Flag and Transgender Flag

For this quest, we were challenged to do our looks just with our fingers - no brushes allowed!

Anna was tasked with creating a glam and wearable take on the Progress Pride flag, where I made a more dramatic and costumey version with the Transgender Pride flag. Below I'll share the steps each of us took and list all the products we used (available at, so you can recreate these looks too!

The steps before getting to our eyes

Before getting to our eyes, we each primed with the Power Grip Primer and prepped our canvas with Halo Glow Liquid Filter (shade 5 Medium/Tan for Anna, shade 2 Fair/Light for myself) and colour corrected around our eye areas with the new Camo Color Corrector, creating an even and glowy canvas for the rest of the look. Then, Anna lifted her brows with Soap Brow and the Brow Lift Applicator, creating the perfect laminated brow while I opted for the Ultra Precise Brow Pencil (Brunette) for my own!

Then, we each used e.l.f.’s trio of Halo Glow Blush, Contour, and Highlight Beauty Wands, using them to define our features and boost our glow! These products work really well when blended into foundation products like Halo Glow Liquid Filter before applying powder.

Anna’s rainbow coloured eyeshadow look

Anna's Final Look for Pride

To prime her lid and prep it to lock in colourful eyeshadows, Anna began with the No Budge Cream Eyeshadow in their white shade (Wispy Cloud). This white base will allow the colourful shadows on top to stay true to colour and appear more vivid! 

Next, Anna used the classic and essential 18 Hit Wonders Eyeshadow Palette to hit the yellow, orange and red shades of the look! Using her fingers, she applied Solar toward the front of her lid, Summer in the middle, and Heat towards the back to create depth, blending with her fingers as she goes. Then, using No Budge Precision Eyeliners in Royal and Cerulean, Anna created a gradient of purple to blue along her lower lashline with a delicate wing at the back of her eye! 

18 Hit Wonders Eyeshadow Palette

To top off her eyes, Anna applies her favourite mascara: Lash’N Roll and finishes the whole look with O Face Satin Lipstick in Dirty Talk!

Anna also hinted at some upcoming releases and cool collections coming from e.l.f. Cosmetics - make sure to tune in when Anna is live on the elfYou Twitch channel for sneak peeks in developing products or behind-the-scenes news!

My theatrical Transgender Pride look! Get ready for a lot of glitter…

Steph's Final Look for Transgender Pride

For my eyes, I began with e.l.f.’s No Budge Cream Eyeshadow in Wispy Cloud. I love this product because it has a built-in primer and it’s TRULY no-budge! I applied this over my eyelid and blended gently outward into the crease, representing the white in the Trans Pride flag.

Then, I grab my Putty Blush in Bora Bora and swipe this along the back of my crease, blending up toward my brow to represent the pink of the Trans Pride flag.

To bring the blue of the flag into the fold, I grab my No Budge Cream Eyeshadow in Oasis and, using the tip of my acrylic nails (hey, it’s on my finger!) I lined my upper lashline with a winged line and smudged this colour along my lower lashline. For a dramatic touch, I dragged this blue down from the center of my lower lashline, creating a “harlequin” effect.

It’s glitter time! For this look, I used e.l.f’s Liquid Glitter Eyeshadow in Disco Queen, applying it over the white on my eyelid and down through the blue stripe below my eye.

To further the theatrics, I used the No Budge Cream Eyeshadow in Wispy Cloud and Oasis as well as the Putty Blush in Bora Bora to create stripes along the sides of my face, temple to jaw that peak out from behind my hair, replicating the stripes of the Trans Pride flag!

To finish off the look, I lined my lips with Love Triangle Lip Filler Liner (Mauve), then switched it up by using Liquid Glitter Eyeshadow in Copper Pot as my lipstick! It sits really well on the lips, but I’d recommend mixing it with a balm or gloss like the Squeeze Me Lip Balm.

I hope you enjoyed our finger painting Pride make-up challenge! You can rewatch the VOD here where we get into a lot of Pride history and LGBTQ terminology, as well as play some Overwatch 2 and highlight the game’s history with queer characters!

Share your own Pride inspired look and tag @PaidiaGaming & @elfcosmetics on social media. We’d love to see what you create!

And don’t forget to join us on August 7th, 2023 at for our next stream - what do you think our look will be based on next time? Tune in to find out and enter our e.l.f. Cosmetics and Paidia Gaming giveaways!

See you there! <3

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Written By

Stef Sanjati

Creator, Narrative Designer, WoW Gal